Starbucks' (SBUX) Schultz Says Via Exceeding Expectations, Company Done Closing Stores
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Shares of Starbucks (Nasdaq: SBUX) are now trading just shy of session highs following an appearance by CEO and Founder Howard Schultz on CNBC. The stock most recently traded at $21.37, up 1.2% from yesterday's close.
Speaking with Maria Bartiromo on Closing Bell, Schultz told viewers that the company's recent instant coffee venture, appropriately named "Via", is exceeding the company's internal estimates. Further, Schultz said that Starbucks is now done closing stores and will open about 300 stores throughout the course of next year.
Speaking with Maria Bartiromo on Closing Bell, Schultz told viewers that the company's recent instant coffee venture, appropriately named "Via", is exceeding the company's internal estimates. Further, Schultz said that Starbucks is now done closing stores and will open about 300 stores throughout the course of next year.
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