One In Five Consumers Plan to Buy a Fragrance This Holiday Season - NPD (PERF, PARL)

November 11, 2009 10:53 AM EST

There is a report out today from market research firm NPD Group that consumers' holiday spending intentions shows one in five (19%) consumers told NPD 'they plan to buy fragrance' as a gift this upcoming holiday season, a two point increase from last year.

This report could help companies like Perfumania Holdings, Inc. (Nasdaq: PERF) and Parlux Fragrances Inc. (Nasdaq: PARL), but both are down 3% today.


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