Natural Health Trends (BHIP) Launches Chinese Marketing Program

October 5, 2007 9:29 AM EDT

Natural Health Trends (NASDAQ: BHIP) announced the successful completion of a conference held in Beijing that was hosted by its Chinese subsidiary, NHT Global (China) Commodities Co. The Beijing conference was attended by an estimated 50 guests of government officials, trade organizations and media representatives from news agency, television, press and on-line media.

The Company announced the launch of its Chinese e-commerce retail platform that is based on a buyers' club concept. Club members will enjoy increasing volume discount as they accumulate credit for ongoing purchases, which the Company believes will encourage repeat purchases of its products for personal consumption in the Chinese market. The Company has also developed a line of natural products that are produced by its factory based in Zhuhai, China.

Natural Health Trends is an international direct-selling organization headquartered in Dallas, Texas. Subsidiaries controlled by the Company sell personal care, wellness, and quality of life products under the NHT Global brand to an independent distributor network that either uses the products themselves or resells them to consumers.

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