Microsoft (MSFT) Enters Six-Year Agreement with HP (HPQ) for Microsoft Dynamics Deployment

September 12, 2016 9:32 AM EDT

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Microsoft Corp. (Nasdaq: MSFT) has entered a six-year agreement with HP Inc. (NYSE: HPQ) to deploy Microsoft Dynamics to thousands of employees across HP, dramatically enhancing collaboration across marketing, sales and service operations. With Dynamics, as well as Azure, Office 365 and other Microsoft Cloud solutions, HP has invested in the sales and service collaboration platform it needs to deliver a seamless sales experience for customers and partners while increasing the company's performance and economies.

"We have chosen Microsoft Dynamics as our CRM solution for our direct selling, partners and services," said Jon Flaxman, chief operating officer, HP. "This brings us a cloud-based solution that delivers a more effective and efficient collaboration engine across our business."

HP is undergoing a journey to transform its sales and partner environment, driving increased productivity and collaboration in a virtually all-digital world. As part of this transformation, the company is moving to a more integrated sales experience for both HP sales reps and the channel partner community.

Complementing Dynamics CRM, Office 365 provides worldwide sales, service and marketing professionals at HP with an immersive, connected productivity experience for teamwork and collaboration. In addition, Power BI will empower HP marketers to uncover powerful business insights and predictions. Azure will provide the IT organization with a global, open, hybrid cloud for all of the solutions, while also giving HP a platform for new capabilities and services at a low total cost of ownership.

"HP continues to innovate in its customer engagement, with the tools and business processes it provides to its employees and partner community and, of course, the products and services it delivers," said Judson Althoff, executive vice president of Worldwide Commercial Business at Microsoft. "We share this dedication to digital transformation with HP and are incredibly proud to work with it as it delivers amazing technology experiences to people around the globe."

In July, Microsoft unveiled plans to introduce a new approach to business process applications with Microsoft Dynamics 365, a move that evolves its current CRM and ERP cloud solutions into one cloud service with new purpose-built apps to help manage specific business functions. Customers can register for a webcast series about maximizing productivity and delivering great customer experiences with Dynamics here.

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