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J. C. Penney (JCP) Weakens after CEO Interview

February 6, 2013 12:00 PM EST Send to a Friend
Shares of J. C. Penney Company, Inc. (NYSE: JCP) weakened following the CNBC's interview with CEO Ron Johnson.

Below are some highlights:

  • Re-introducing sales at certain times like Valentines Day, Easter
  • Top priority this year is to return to growth
  • Martha Stewart goods coming in May
  • Says should have been clearer on pricing policy
  • Going after younger, more affluent consumers
  • Transformation will be self-funded
  • on track to finish transformation by 2015
  • Calls bondholder default claims groundless


Shares of JCP are down 2.8 percent mid-day to $19.25.




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