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Helen of Troy (HELE) OXO Brand Enters Office Products and Pharmaceutical Devices Categories

May 15, 2009 8:52 AM EDT
HELE Hot Sheet
Overall Analyst Rating:
    NEUTRAL (Up Up)

Revenue Growth %: +24.0%
Helen of Troy Limited (Nasdaq: HELE) announced that its 19-year old OXO brand, best-known for its user-friendly consumer products based on Universal Design, has entered into two key strategic licensing agreements with Staples Inc., the world's largest office products company, and UCB, a global biopharmaceutical leader. The partnerships extend OXO's reach into new categories.

The products resulting from the relationships represent a two-year development process utilizing OXO's resources and design philosophy.

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