GM Discusses Sales Figures on Conference Call: Sees 10-15% Rise in November

November 19, 2009 3:59 PM EST

GM's sales analyst, Mike Digiovanni, and US sales chief, Susan Docherty, are making some interesting comments on a conference call currently going on:

  • GM is encouraged by the US economy strengthening
  • confident the US economy is coming back
  • sees sales rising 10-15% in November
  • the sales increase is from Chevy, Cadillac, Buick and GMC brands
  • could see its fourth consecutive month of share gains
  • the newest models are gaining share in key coastal markets
  • demand is strong for the Equinox, Enclave and Sierra pickup
  • estimating a November industry sales rate of 11 million
  • GM says resale value is the top reason consumers reject its models
  • says "closing in on our competition" on resale value
  • Camaro has best resale value among sports cars
  • 75 days supply of vehicles
  • fleet sales and daily rental sales are down 40%
  • selling fewer than 250,000 vehicles to rental fleets
  • has cut incentives $300 per vehicle in the last year
  • average transaction prices up 15% over last year, vs. the 6% rise in the auto industry's average transaction
  • rising house starts next year will help pickup truck sales
  • leasing rate is 2%, below 7-10% goal, vs. the industry average of 13%


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