Ford Motor (F) Announces Surprise Tick Higher in U.S. Light-Vehicle Sales for August
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(Updated - September 1, 2015 9:17 AM EDT)
Ford Motor Company (NYSE: F) delivered its best August U.S. sales in nine years on strong demand for new cars, SUVs and trucks. Sales totaled 234,237 vehicles, a 5 percent increase.
*** The Street was looking for a drop of 0.2 percent.
“Customer demand for our newest vehicles made August a strong month for Ford,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service. “Improved availability helped make August the strongest sales month this year for F-Series. We also had our best month of Ford SUV sales in 12 years.”
F-Series delivered its best August sales results since 2006, with total sales of 71,332 – a 5 percent increase in sales versus a year ago. F-150 EcoBoost sales also have been growing, representing 63 percent of F-150 retail sales in August and an 86 percent increase versus EcoBoost sales a year ago.
Ford van sales continued to gain in August with 18,081 vehicles sold, a 70 percent increase. This represents Ford’s best August van performance since 1994 – driven primarily by the all-new Transit, which totaled 10,263 vehicles sold, and a record August Transit Connect sales month of 3,995 vehicles.
Ford’s newest SUVs also saw sales gains, with Edge and Explorer up 36 percent and 22 percent, respectively. This helped drive a 12 percent increase in Ford brand SUV sales, for a total of 69,077 vehicles sold. This represents the best August sales performance for the Ford brand SUV lineup since 2003.
Mustang sales increased 70 percent compared with a year ago, with sales of 9,997 vehicles, marking its best August performance since 2007.
Lincoln sales increased 6 percent versus a year ago – the luxury brand’s best August results in seven years. The new Navigator posted a 79 percent increase, while Lincoln MKC sales increased 37 percent.
FORD MOTOR COMPANY AUGUST 2015 U.S. SALES | ||||||||||||
August | % | Year-To-Date | % | |||||||||
2015 | 2014 | Change | 2015 | 2014 | Change | |||||||
| SALES BY BRAND | ||||||||||||
| Ford | 225,601 | 214,028 | 5.4 | 1,685,305 | 1,643,911 | 2.5 | ||||||
| Lincoln | 8,636 | 8,146 | 6.0 | 65,284 | 60,531 | 7.9 | ||||||
| Total Vehicles | 234,237 | 222,174 | 5.4 | 1,750,589 | 1,704,442 | 2.7 | ||||||
| SALES BY TYPE | ||||||||||||
| Cars | 69,877 | 75,144 | -7.0 | 565,341 | 581,820 | -2.8 | ||||||
| Utilities | 74,590 | 66,396 | 12.3 | 540,118 | 505,711 | 6.8 | ||||||
| Trucks | 89,770 | 80,634 | 11.3 | 645,130 | 616,911 | 4.6 | ||||||
| Total Vehicles | 234,237 | 222,174 | 5.4 | 1,750,589 | 1,704,442 | 2.7 | ||||||
| FORD BRAND | ||||||||||||
| Fiesta | 5,892 | 5,592 | 5.4 | 46,872 | 48,218 | -2.8 | ||||||
| Focus | 16,321 | 22,079 | -26.1 | 150,427 | 160,759 | -6.4 | ||||||
| C-MAX | 2,224 | 3,501 | -36.5 | 15,325 | 19,945 | -23.2 | ||||||
| Fusion | 28,270 | 29,452 | -4.0 | 206,533 | 218,892 | -5.6 | ||||||
| Taurus | 3,447 | 4,430 | -22.2 | 27,485 | 39,689 | -30.7 | ||||||
| Police Interceptor Sedan | 603 | 786 | -23.3 | 6,532 | 7,248 | -9.9 | ||||||
| Mustang | 9,997 | 5,878 | 70.1 | 86,769 | 56,673 | 53.1 | ||||||
| Ford Cars | 66,754 | 71,718 | -6.9 | 539,943 | 551,424 | -2.1 | ||||||
| Escape | 28,870 | 28,996 | -0.4 | 204,539 | 208,444 | -1.9 | ||||||
| Edge | 11,832 | 8,724 | 35.6 | 85,447 | 78,356 | 9.0 | ||||||
| Flex | 1,303 | 1,942 | -32.9 | 13,796 | 16,826 | -18.0 | ||||||
| Explorer | 21,658 | 17,748 | 22.0 | 152,523 | 129,533 | 17.7 | ||||||
| Police Interceptor Utility | 2,013 | 1,643 | 22.5 | 16,933 | 13,324 | 27.1 | ||||||
| Expedition | 3,401 | 2,623 | 29.7 | 26,994 | 29,093 | -7.2 | ||||||
| Ford Utilities | 69,077 | 61,676 | 12.0 | 500,232 | 475,576 | 5.2 | ||||||
| F-Series | 71,332 | 68,109 | 4.7 | 494,800 | 497,174 | -0.5 | ||||||
| E-Series | 3,823 | 6,702 | -43.0 | 35,048 | 83,595 | -58.1 | ||||||
| Transit | 10,263 | 1,099 | 833.8 | 75,931 | 2,085 | 3541.8 | ||||||
| Transit Connect | 3,995 | 3,923 | 1.8 | 32,975 | 27,812 | 18.6 | ||||||
| Heavy Trucks | 357 | 801 | -55.4 | 6,376 | 6,245 | 2.1 | ||||||
| Ford Trucks | 89,770 | 80,634 | 11.3 | 645,130 | 616,911 | 4.6 | ||||||
| Ford Brand | 225,601 | 214,028 | 5.4 | 1,685,305 | 1,643,911 | 2.5 | ||||||
August | % | Year-To-Date | % | |||||||||
2015 | 2014 | Change | 2015 | 2014 | Change | |||||||
| LINCOLN BRAND | ||||||||||||
| MKZ | 2,571 | 2,841 | -9.5 | 20,473 | 24,593 | -16.8 | ||||||
| MKS | 552 | 585 | -5.6 | 4,925 | 5,803 | -15.1 | ||||||
| Lincoln Cars | 3,123 | 3,426 | -8.8 | 25,398 | 30,396 | -16.4 | ||||||
| MKC | 2,411 | 1,760 | 37.0 | 16,198 | 4,655 | 248.0 | ||||||
| MKX | 1,763 | 2,059 | -14.4 | 13,031 | 17,139 | -24.0 | ||||||
| MKT | 285 | 313 | -8.9 | 2,979 | 3,466 | -14.1 | ||||||
| Navigator | 1,054 | 588 | 79.3 | 7,678 | 4,875 | 57.5 | ||||||
| Lincoln Utilities | 5,513 | 4,720 | 16.8 | 39,886 | 30,135 | 32.4 | ||||||
| Lincoln Brand | 8,636 | 8,146 | 6.0 | 65,284 | 60,531 | 7.9 | ||||||
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