Apple (AAPL) Gets Warm Reception for iBookstore Over First Few Days
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Overall Analyst Rating:
BUY (= Flat)
Dividend Yield: 2.7%
Revenue Growth %: +11.2%
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Apple's (Nasdaq: AAPL) education initiative appears to have been a success.
According to data from Global Equities Research, about 350,000 textbook downloads were made at Apple's new iBookstore within the first three days of launch. With only seven titles initially available, that amounts to about 50,000 downloads per book.
Titles at launch were E.O. Wilson’s Life on Earth, Algebra 1, Biology, Chemistry, Environmental Science, Geometry and Physics. Partners in the segment include Pearson (NYSE: PSO), McGraw-Hill (NYSE: MHP), Houghton Mifflin, and DK Publishing.
Downloads of the iBook 2 platform hit about 90,000 over the same period. The iBook 2 platform was available through the Mac App Store.
At about $15 per book, Apple sold about $5.25 million in textbooks over the weekend. But Global Equities said iPad-focused titles will cost about 80 percent less to produce, meaning Apple will have the pricing power to make its mark in the ever-growing education segment.
For more color on the textbook move from Apple, click here.
Shares are up about 1.9 percent early Monday morning.
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According to data from Global Equities Research, about 350,000 textbook downloads were made at Apple's new iBookstore within the first three days of launch. With only seven titles initially available, that amounts to about 50,000 downloads per book.
Titles at launch were E.O. Wilson’s Life on Earth, Algebra 1, Biology, Chemistry, Environmental Science, Geometry and Physics. Partners in the segment include Pearson (NYSE: PSO), McGraw-Hill (NYSE: MHP), Houghton Mifflin, and DK Publishing.
Downloads of the iBook 2 platform hit about 90,000 over the same period. The iBook 2 platform was available through the Mac App Store.
At about $15 per book, Apple sold about $5.25 million in textbooks over the weekend. But Global Equities said iPad-focused titles will cost about 80 percent less to produce, meaning Apple will have the pricing power to make its mark in the ever-growing education segment.
For more color on the textbook move from Apple, click here.
Shares are up about 1.9 percent early Monday morning.
Join StreetInsider.com FREE and get immediately alerted when news breaks on your stocks and other market items - JOIN NOW
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Model, new role
yt75 on Jan 23, 2012 12:59 PMMark as Spam | Reply to this comment
ebook, epub, ibook, pdf, text, apps, websites !
What is needed in this "affair" is a new role more than anything else.
This new role could be described as "personal contracts/licences holder" "account managers for personal contract/licences and login/passwds or certificates"(no contents or copies in there, just references), something like that, several of them of course, and ability to move all your "assets" or "belongings" from one to the other, so that a trust relationship can exist regarding the privacy of these data (and privacy of these data also under strong legal constraints for these organisations).
Then you can have an environment with a clear role separation between these organisations on one side, and editors, on line shops, on line content holders and difusers on the other.
Which then could allow a user to buy an ebook, apps, websites (access to) "for life"(or with some timing guarenteed in a strict legal point of view, but "for life" in spirit), possibility of upgrade if new edition and you feel like it, and that's it.
Enough with these "private bookshelves"(music, video, sito shelves) linked to some device maker, on line shops, "social network", or some other giant !
A bit more developed below :
http://iiscn.wordpress.com/2011/05/15/concepts-economie-numerique-draft/
(and in the "copies_licences" text (2007) linked in the post)
And almost EVERYTHING already there really