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Samsung Boasts About Galaxy S4 Sales; Apple (AAPL) on Watch

May 17, 2013 11:42 AM EDT
Apple Inc. (Nasdaq: AAPL) is off on the session as its main rival is set to become a little more fierce.

According to Samsung Electronics co-CEO Shin Jong-kyun, sales of the Galax S IV (S4) are on pace to handily smash at least one sales record put up by its predecessor. Jong-kyun said the S4 will break the 10 million smartphone milestone by the end of May. Sales of the device began on April 26 - 27, meaning it would happen in roughly one month. By comparison, the S3 took about 50 days to reach the same mark.

The S4 utilizes Google's (Nasdaq: GOOG) Android operating system.

It's not clear about the exact numbers, but recent reports have Samsung's Galaxy S-series selling over 100 million units since inception. Apple regularly sells about 30 to 45 million iPhones a quarter (give or take a few million units), so sales with the S3 and S4 are about flat. Whether or not Apple will be able to woo over customers with the next iteration of its iPhone and/or be able to meet demand given technical issues faced by panel makers is another question.

Shares of Apple are down 0.6 percent Friday morning.


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