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iPhone 5 Propels Apple (AAPL) to Highest U.S. Smartphone Share Ever (GOOG)

December 21, 2012 9:09 AM EST Send to a Friend
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It's beginning to look a lot like iPhone-mas! Er, iPhone-ukkah?

iPhone-za?

Anyway, Apple (Nasdaq: AAPL) investors could be celebrating today following new data from Kantar Worldpanel ComTech. Data suggests that Apple achieved its highest U.S. smartphone market share over the last 12 weeks ended November 25th, to about 53.3 percent. Last year, Apple held a 35.8 percent share over the same period.

To no one's surprise, brisk iPhone 5 sales led the charge, even amid supply challenges at the start (read: September).

Google's (Nasdaq: GOOG) Android fell to 41.9 percent in the U.S., from 52.9 percent for the same period in 2011. Android is still on top in Europe at 61 percent, up from 51.8 percent last year.

Kantar also noted that "Samsung continues to hold the number one smartphone manufacturer spot across the big five countries, with 44.3% share in the latest 12 weeks. Apple takes second place with 25.3% share while HTC, Sony (NYSE: SNE) and Nokia (NYSE: NOK) shares remain close in the chase for third position." Nokia is making headway in Great Britain with its Lumia 800 and 610 prepay deals. Kantar analyst Dominic Sunnebo said, "The next period will prove crucial in revealing initial consumer reactions to the Nokia 920 and HTC Windows 8X devices."

Apple is down just 1.8 percent early Friday.




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