Piper's Munster Suggests Demand for Apple (AAPL) iPhone 5 is as Strong as Ever

December 13, 2012 12:32 PM EST Send to a Friend
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Think deamnd for the iPhone 5 has waned? Think again.

According to Piper Jaffray analyst Gene Munster, using his own survey, 53.3 percent of potential smartphone buyers have mulled making that smartphone purchase an Apple (Nasdaq: AAPL) iPhone 5 within the next three months. That's down from 54.9 percent on October 16th, but still a strong metric.

About 700 to 800 U.S. customers are used in the survey.

Separately, Munster used Twitter data to evaluate "purchase intent," finding that iPhone 5 sentiment is stronger than iPhone 4S in the same periods following debut.

Piper currently rates Apple at Overweight with a $900 price target. Shares of Apple are down 1.6 percent on the session.

For an analyst ratings summary and ratings history on Apple click here. For more ratings news on Apple click here.

Shares of Apple closed at $539.00 yesterday.


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Piper Jaffray, Gene Munster, Twitter

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