Deutsche Bank Lifts Target on Viacom (VIAB) With Nickelodeon Improving

September 20, 2012 7:39 AM EDT Send to a Friend
Get Alerts VIAB Hot Sheet
Price: $69.72 +1.38%

Rating Summary:
    6 Buy, 8 Hold, 1 Sell

Rating Trend: Down Down

Today's Overall Ratings:
    Up: 11 | Down: 35 | New: 23
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Deutsche Bank boosted its price target on Buy-rated Viacom (NASDAQ: VIAB) from $57 to $62 with Nickelodeon ratings improving.

The analyst comments, "The primary debate for Viacom remains whether Nickelodeon's 20+% viewership declines are secular (kids shifting media consumption online) or cyclical (kids are just watching Disney & Cartoon Chn'l instead). We continue to believe the decline is predominately cyclical and expect that will become clear the next 5 months. If correct, then some or all of Viacom's 20% relative LTM underperformance should unwind. Also key remains return of capital (14%/yr of public equity) & strong affiliate fee growth."

For an analyst ratings summary and ratings history on Viacom click here. For more ratings news on Viacom click here.

Shares of Viacom closed at $53.55 yesterday, with a 52 week range of $41.72-$54.49.


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