Deutsche Bank Confident TripAdvisor (TRIP) Can Accelerate Growth in 2013 & 2014

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Deutsche Bank today maintained a Buy rating on TripAdvisor (NASDAQ: TRIP) and raised its price target to $52.00 (from $50.00). Analysts said they were increasingly confident growth can accelerated in 2013 and 2014.

"TRIP disclosed for the first time that 15% of traffic was now running through its meta-search product and noted seeing significant lifts in CPCs in metasearch, in some cases ‘several multiples’ of the traditional monetization. Over time, the company plans to provide more promotion to #1 bidders in metasearch to drive more traffic to the top bidder and further steepen the bid curve," said analyst Lloyd Walmsley.

For an analyst ratings summary and ratings history on TripAdvisor (NASDAQ: TRIP) click here. For more ratings news on TripAdvisor click here.

Shares of TripAdvisor closed at $47.68 yesterday, with a 52 week range of $28.63-$49.35.

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