Deckers' (DECK) UGG Brand at Risk of 'Suicide' - Susquehanna

Susquehanna analyst Sam Poser reiterated his Negative rating and $45 price target on Deckers Outdoor (NYSE: DECK) saying the UGG brand is at risk of 'suicide, not murder.'

Poser commented, "Feedback from FFANY suggests several major retailers are nervous about the impact of the oversupply of UGG in the marketplace. DECK management appears hopeful that boot sales trends will dramatically improve so inventory in the channel shrinks and Classic 2.0 pricing can remain intact. Hope is not an appropriate strategy."

For an analyst ratings summary and ratings history on Deckers Outdoor click here. For more ratings news on Deckers Outdoor click here.

Shares of Deckers Outdoor closed at $61.34 yesterday.

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