Analyst Sees Stronger-Than-Expected Sales of K-Cup at Starbucks (SBUX) (GMCR)
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Rating Summary:
5 Buy, 15 Hold, 3 Sell
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Today's Overall Ratings:
Up: 11 | Down: 12 | New: 9
Rating Summary:
5 Buy, 15 Hold, 3 Sell
Rating Trend: = Flat
Today's Overall Ratings:
Up: 11 | Down: 12 | New: 9
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In a research note from Friday, William Blair's Sharon Zackfia suggests sales of Green Mountain's (Nasdaq: GMCR) K-Cup at Starbucks (Nasdaq: SBUX) appear to be stronger than initially expected.
The analyst believes K-Cup contributions to Starbucks' FY12 earnings will beat the target of 3-5 cents per share. Checks indicate Starbucks sold about $4 million worth of the product last month amid almost no promotional or marketing support.
William Blair currently has Outperform ratings on both Starbucks and Green Mountain.
Shares of Starbucks are up 2.6 percent to $43.97 Friday, while shares of Green Mountain are up 3 percent to $57.70.
The analyst believes K-Cup contributions to Starbucks' FY12 earnings will beat the target of 3-5 cents per share. Checks indicate Starbucks sold about $4 million worth of the product last month amid almost no promotional or marketing support.
William Blair currently has Outperform ratings on both Starbucks and Green Mountain.
Shares of Starbucks are up 2.6 percent to $43.97 Friday, while shares of Green Mountain are up 3 percent to $57.70.
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