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Alphabet (GOOG): Maps Could Add $5 Billion In Revs - Baird

November 7, 2016 6:16 AM EST
Get Alerts GOOG Hot Sheet
Price: $151.74 -0.13%

Rating Summary:
    41 Buy, 6 Hold, 1 Sell

Rating Trend: Up Up

Today's Overall Ratings:
    Up: 13 | Down: 10 | New: 11
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Baird analyst, Colin Sebastian, reiterated his Outperform rating on shares of Alphabet (NASDAQ: GOOG) after attending a Google event for local businesses that provided an overview of the next generation of Google Maps.

The analyst believes that Maps is one of the company’s most valuable assets and demonstrates strong product and engineering skills. The analyst stated "we estimate Maps will grow into a $5 billion incremental revenue business over the next 3-4 years, contributing as much as one-third of the company’s advertising growth by 2020".

No change to the price target of $930.

For an analyst ratings summary and ratings history on Alphabet click here. For more ratings news on Alphabet click here.

Shares of Alphabet closed at $762.02 yesterday.



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Robert W Baird