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10 Questions Twitter (TWTR) Needs to Answer - SunTrust's Peck

February 5, 2016 7:18 AM EST
Get Alerts TWTR Hot Sheet
Price: $53.70 --0%

Rating Summary:
    10 Buy, 47 Hold, 5 Sell

Rating Trend: = Flat

Today's Overall Ratings:
    Up: 10 | Down: 7 | New: 7
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Bob Peck from Suntrust Robinson Humphrey believes this quarter for Twitter, Inc. (NYSE: TWTR) is a seminal moment for Jack Dorsey as he attempts to lead despite being an "acting" CEO. He needs to articulate vision while showing strong leadership to give investors and employees confidence that the ship will turn. Consequently, the analyst poses 10 questions to ask management:

1) What is Management’s Turnaround Vision?

2) Is the Right Team in Place (Management, Employees, and Board)?

3) Why Should Investors Have Any Faith in Growth?

4) What's the Ad Effectiveness for Advertisers?

5) Why Should Investors Gauge Twitter by “Total Reach" Instead of MAUs?

6) What’s the Status & Expected Impact of Strategic Partnerships?

7) What’s the Impact & Potential of Other Platforms (Vine, Periscope, etc)?

8) If the Stock is Cheap, Where Are Share Buybacks & Personal Buying?

9) If Growth Plans Fail, Would You Entertain M&A?

10) What is Wall Street Missing?

For an analyst ratings summary and ratings history on Twitter, Inc. click here. For more ratings news on Twitter, Inc. click here.

Shares of Twitter, Inc. closed at $16.91 yesterday.



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